Sweet Success

Sweet Success

The Peach Truck Delivers the Taste of Southern Sunshine

Words by Isaac Ray Norris

“You haven’t started your summer until you’ve had a Peach Truck peach, plain and simple,” says Stephen Rose. His confidence is matter-of-fact, and if you’ve had a Peach Truck peach, you know he’s right.

Not just any peach, these peaches are the kind you eat over the sink, or share amongst friends, leaning over so you don’t get the juice all over yourself and laughing between bites at the childishness of it all.

In the heart of the South, where the sun-kissed orchards of Georgia produce some of the juiciest and most flavorful peaches in the world, there's a business that's not just selling fruit—they're delivering a slice of Southern summer to doorsteps across the nation. The Peach Truck, founded by Stephen and Jessica Rose, has become a symbol of quality, freshness, and the irresistible taste of homegrown peaches.

The Peach Truck Journey:

The story of The Peach Truck begins when the Roses, originally from Nashville, found themselves on a road trip through Georgia in search of the perfect peach. Unsatisfied with the grocery store offerings back home, they yearned for the taste of a true Southern peach—one that was sun-ripened, sweet, and bursting with flavor.

Their quest led them to Pearson Farm, a family-owned fifth-generation orchard in Fort Valley, Georgia, where they discovered the peaches they had been searching for. The Roses were so impressed by the quality of these peaches that they decided to share the experience with their community in Nashville. This decision marked the birth of The Peach Truck, a venture committed to bringing the freshest, most succulent peaches directly from the orchard to the customer's doorstep.

In 2012 the Roses set up shop in front of Nashville’s Imogene + Willie. “They loved the idea of us having my ‘64 Jeep Gladiator out front, selling peaches out of brown paper bags,” Stephen said. “It was just a special time in Nashville—when anything was possible and we were welcomed with open arms.” 

Farm-to-Table Freshness:

The Peach Truck stands out for its commitment to delivering farm-to-table freshness. By establishing a direct relationship with Pearson Farm, the Roses ensure that each peach is picked at the peak of ripeness and shipped within days. This dedication to freshness means that customers receive peaches that are not only delicious, but packed with the vibrant flavors of summer sunshine.

The process begins in early spring when peach trees bloom, and the orchard is filled with the promise of a bountiful harvest. As the peaches ripen, the skilled team at Pearson Farm hand-picks each fruit to guarantee that only the finest specimens make their way to The Peach Truck. This meticulous attention to quality is what sets The Peach Truck apart, providing customers with a taste of Southern perfection in every bite.

Connecting Communities:

One of the key elements that has fueled The Peach Truck's success is its focus on community. Operating on a pre-order system, The Peach Truck allows customers to secure their share of upcoming harvests. This not only ensures that everyone receives a box of fresh peaches, but also fosters a sense of anticipation and connection among the community.

During the peach season, The Peach Truck embarks on a tour, bringing peaches to cities and towns across the United States—in more than 25 states, even. These pop-up events provide customers with a convenient way to pick up their pre-ordered peaches and also create a festive atmosphere where peach enthusiasts can come together to celebrate the joy of the fresh, sun-ripened fruit.

The Peach Truck Experience:

Ordering from The Peach Truck is not just a transaction; it's an experience. The company offers a variety of peach-centric products, from the classic hand-picked peaches to specialty items such as peach jam and hot sauce. Each box is carefully packed and shipped directly from Pearson Farm, ensuring that customers receive the same high-quality peaches that the Roses discovered on their initial journey.

Beyond the product itself, The Peach Truck provides a wealth of resources on social media, including recipes, serving suggestions, and tips on how to make the most of your peach experience. From refreshing peach salads to decadent desserts, the possibilities are endless, and The Peach Truck is there to guide customers in creating culinary delights with their fresh, flavorful peaches.

A Sustainable Approach:

In addition to their commitment to quality and community, The Peach Truck places a strong emphasis on sustainability. By working directly with Pearson Farm, the company supports local agriculture and reduces the environmental impact of transportation and distribution. The pre-order system also helps minimize food waste by ensuring that the exact quantity of peaches needed is harvested, reducing the likelihood of surplus fruit going unused.

The Peach Truck is more than just a fruit delivery service; it's a testament to the power of passion, community, and the simple joy that comes from savoring a perfectly ripe peach. By connecting customers with the finest peaches from Georgia's orchards, The Peach Truck has not only brought a taste of Southern sunshine to homes across the country but has also created a community of peach enthusiasts who share in the delight of each season's harvest.

As The Peach Truck continues to grow and expand its reach, it remains rooted in its commitment to providing a genuine, farm-fresh experience. From the orchard to the kitchen, The Peach Truck is on a mission to deliver the essence of Southern summer—one juicy peach at a time.


Peach Jalapeno Cornbread with Honey Butter

Yield/ Number of Servings: 8-12

Hands on time: 10 min

Total time: 25 min


  • 3 Tbsp. butter, divided
  • 1 cup chopped peaches
  • 2 jalapenos, seeded, chopped (⅓ cup)
  • 1 ½ cups stone ground yellow cornmeal
  • ¼ cup all purpose flour
  • 1 tsp. baking powder
  • 1 tsp. baking soda
  • 1 tsp. kosher salt
  • 1 ¾ cups buttermilk
  • 2 large eggs
  • ½ cup butter, softened
  • 2 Tbsp. honey
  1. Preheat oven to 450◦F. Melt 1 tablespoon butter in a 10 inch cast iron skillet over medium high heat; add peaches and cook 3 minutes or until beginning to caramelize. Add jalapenos; sauté 1 minute. Remove peach mixture to a bowl. Place skillet in hot oven.
  2. Whisk together cornmeal, flour, baking powder, baking soda, and salt in a large bowl. Whisk together eggs and buttermilk in a small bowl. Add buttermilk mixture to cornmeal mixture, stirring just until combined. Stir in peach jalapeno mixture.
  3. Remove hot skillet from oven; add 2 tablespoons butter and swirl skillet to melt butter. Pour batter into hot skillet. Bake 18-20 minutes or until golden brown. Cool slightly before serving.
  4. Stir ½ cup softened butter and honey together until smooth. Serve with cornbread.